WHY SEO MATTERS

Let's face the truth - no matter how discouraging it can sometimes be. Today to get found on the web, you have to work for it very hard. That's why we get bombarded with all sorts of offers in our spam box promising to get us high on the search engines in 48 hours, others showing their clickbank and paypal accounts and how they are making thousands of dollars/day. Why, have you ever asked yourself, are these people so anxious to make us rich and not just continue making their daily thousands. The answer is WE ARE their daily thousands - but only if we are stupid enough to believe their get rich quick spiel and chuck $47 or whatever out the window at them. Of course those endlessly long html emails are psychologically well prepared, they have put a lot of thought into them and some of them one could even consider convincing but then again you just ask yourself the question, why do they want to make me rich and see which answers you come up with.
The truth is there is no get rich quick on the Net today and frankly I doubt if there ever was. The answer is a long hard up-hill climb with a website trying all the known ways of legally getting better visibility. There is no other way, believe me. Overnight fame and riches through lnk farms, through clickbank digital products, through SEO scams, through viral marketing, whatever new name these marketeers come up with - it is crap.
The only way to get a market on the Net today is to constantly and consistently work to become an "authority" website - no easy task among the over 100 million sites currently in existence! Building trust with your visitors, that is the only way they will come back gain. Offer good quality information, offer useful information and offer USEFUL information, that is what brings visitors. Do a little test yourself on Twitter and post really valuable info on visibility on the web and yo will be surprised at the number of hungry followers you will get within hours. Everyone wants in on the secret of Internet success. But the answer is not in falling for cheap scams.