The most important thing to bear in mind is that search engines recognise text, they can index words but they cannot recognise or index pictures or images. Thus if you call your photograph "DSC421" this will mean nothing to a search engine. Should you name the photograph 'image-of-evening-view-of-Athens" then at least the search engine will index this text. This technique I also find useful when I am blogging. To give any blog a little more attractive appeal, it is always wise to include images to break up the text. Here again I name the images in accordance with the context of what I am writing about in my blog post. Anyway, try it yourself and I believe it is something which requires little effort and which you will not regret.
Sunday 30 August 2009
SEO tips - giving images a meaningful name
Sometimes things in life are so obvious that we simply miss the trees from looking at the forest. In search engine optimiation (SEO) this is particularly true of images we use on our website. I have noticed that nine times out of ten the images on a website are usually just given an alphanumerical name like "DSC421". Something worth thinking about and which will certainly help search engines recognise your content is simply to give your images a meaningful name. By that I mean if you are a photographer and have a website instead of the alphanumerical name why not call your image 'evening-view-of-Athens" if it were a photo you had taken of Athens at sunset. Why bother, you ask yourself?
The most important thing to bear in mind is that search engines recognise text, they can index words but they cannot recognise or index pictures or images. Thus if you call your photograph "DSC421" this will mean nothing to a search engine. Should you name the photograph 'image-of-evening-view-of-Athens" then at least the search engine will index this text. This technique I also find useful when I am blogging. To give any blog a little more attractive appeal, it is always wise to include images to break up the text. Here again I name the images in accordance with the context of what I am writing about in my blog post. Anyway, try it yourself and I believe it is something which requires little effort and which you will not regret.
The most important thing to bear in mind is that search engines recognise text, they can index words but they cannot recognise or index pictures or images. Thus if you call your photograph "DSC421" this will mean nothing to a search engine. Should you name the photograph 'image-of-evening-view-of-Athens" then at least the search engine will index this text. This technique I also find useful when I am blogging. To give any blog a little more attractive appeal, it is always wise to include images to break up the text. Here again I name the images in accordance with the context of what I am writing about in my blog post. Anyway, try it yourself and I believe it is something which requires little effort and which you will not regret.
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